CCM/Reebok changeover

CCM/Reebok Hockey  Changeover

CCM/Reebok Hockey Changeover

Keep your eyes peeled this season. You’re going to start seeing more and more CCM products around the rink and on television.

While they never technically left, CCM’s return to the rink just over five years ago was a notable milestone for the manufacturer. Part of the Reebok family (which also took over Koho, Jofa and Titan in the early 2000s), CCM has a strong presence in today’s equipment landscape. Sticks like the RBZ SuperFast and the return of the Tacks skate have elevated CCM to new heights in equipment design and innovation.

Of course, their line offered, in some ways, a direct competition to the equipment being built and sold by Reebok. Instead of having the two companies fight for attention and players, they altered the landscape they operate on. CCM will maintain their status as a brand leader for elite equipment while Reebok will take a step back to focus on youth and junior equipment.

That means that players who previously used Reebok equipment in the NHL will be wearing more CCM just as products like the Ribcor stick will now be sold with CCM branding as opposed to Reebok. The quality certainly won’t change, just the window dressing.

It’s still a cool development, particularly with the strength Bauer has shown in recent years and the obvious push coming from CCM. The RBZ stick line is beyond revolutionary and both the RBZ and Tacks skates are excellent products which offer a true challenge to Bauer.

There is one other front that could see CCM grow even more and that’s in the crease. The Reebok goal line is still being worn by quite a few netminders and exactly what will come of the Reebok goal collection doesn’t seem as clear as the player line. However, the CCM Extreme Flex goal pads are a monster hit and continue to find their way into more and more locker rooms in the NHL and beyond.

The CCM goal mask line was far superior to that of the models released by Reebok a few years prior and the same can be said for many other aspects of CCM’s goal equipment line. Perhaps the only sector Reebok truly had an edge in was skate design. The Reebok skates – both goalie and player – have been quite popular since their inception and while the RBZ and Tacks are phenomenal skates, models like the Ribcore are still elite in their own right.

While many of CCM’s products may be seen as superior to begin with, the company ought to see a boost thanks to the quality in skate design that Reebok has established.

At the end of the day this transition doesn’t change much in terms of the big picture. In fact, based on equipment that I’ve personally used, much of CCM’s elite level gear is superior to begin with. So while there will be more exposure and equipment choices for CCM, the product quality certainly isn’t going to change. Simply put, this is a wise decision to allow a growing industry leader get that much bigger.

As the changeover continues, players will see more and more Reebok products change over to CCM. In the meantime, have fun scavenger hunting for the CCM logo in places you’re not used to seeing it.

CCM Tacks Hockey Gear

CCM Tacks Hockey Gear

CCM RBZ Superfast Hockey Sticks

CCM RBZ Superfast Hockey Sticks 

CCM Resistance Hockey Helmet

CCM Resistance Hockey Helmet

CCM Ribcor Hockey Sticks

CCM Ribcor Hockey Sticks

Reebok Hockey

Reebok Hockey

 

CCM Tacks Stick Brings the Power

CCM Tacks Stick Brings the Power

CCM Tacks Stick Brings the Power

CCM is all about explosiveness these days. The new SuperFast stick, the Tacks skate and now the Tacks stick.

With a focus on adding power and explosiveness to a player’s game, CCM has built a lightweight stick with a mid kick point that should allow heavy shooters to get even more behind their shots. Meanwhile, CCM added a new feature to the blade to ensure the additional torque and power created by the shaft is channeled through to the puck.

The Tacks stick’s mid kick point is geared towards players who like to load up shots and really let them rip. Unlike sticks with lower kick points that promote a quicker release, the Tacks stick allows a player to really lean in and load up powerful shots. While this development favors players who like to blast slap shots it doesn’t mean that forwards who play with a bit more finesse won’t see terrific results either.

Perhaps the most impressive feature of the stick is the upgrades made to the blade. CCM has reinforced and strengthened the blade on this stick with a feature they refer to as the AttackFrame. This provides an extra stiff construction that features reinforcements that run throughout the interior of the blade. This addition means the blade with twist and flex far less than other sticks on the market. That means increased accuracy for sharpshooters and additional durability for players whose sticks take a beating on offense and defense.

CCM Tacks Stick now available at Greatskate.com

CCM Tacks Stick now available at Greatskate.com

Eliminating blade torsion will be a welcome improvement for every player as the stiffer blade ought to stay true in terms of accuracy for a longer period of time. However, adding this much to the blade creates the risk of losing feel for the puck. CCM had to be very careful with how they positioned the reinforcements – much like what Warrior executed so well with the Dynasty AX1 – as to not create a dead blade that didn’t translate any feel or responsiveness to the player’s hands.

One terrific feature of the AttackFrame is that it will be part of the entire Tacks stick line. So even if you’re shopping at a lower pricepoint, you’re sure to reap the benefits of CCM’s new feature without having to stretch for the pro model stick.

As someone who prefers a durable stick to one that is ultra-light, the Tacks stick provides a little bit of both as it weighs in well below 500 grams while sporting design features that should not just translate to your stick handling and shooting game but also be able to last through the rigors of a season.

CCM RBZ Superfast

CCM RBZ SuperFast Stick

CCM RBZ SuperFast Stick

In their everlasting search to create a stick that produces the quickest, hardest shot, CCM has again made a major modification to their RBZ stick.

The CCM RBZ Superfast will be in stores soon and is the third model in the RBZ lineage.

The Superfast, in addition to inverting many of the graphics from the previous two RBZ sticks (white to red) will utilize new technology to add an even higher C.O.R. to the blade. This is an improvement to the RBZ Stage 2 blade that already featured a much hotter blade than the original RBZ stick.

CCM is referring to the new feature as the SpeedPocket which will be an even wider area when compared to the Speed Channels in the Stage 2 that offers a quicker release. The theory at work here comes over from golf and CCM’s partnership with TaylorMade and the focus on hot, springy club faces on clubs. The original RBZ used hollow areas in the blade that helped to create a trampoline effect on the blade, thus helping players develop a stronger shot.

The evolution saw CCM alter the Speed Channels to take up a bit more space and add a bit more heat to the puck. Now, the Speed Pocket will help to increase the results of you shot even more. It’s my expectation that the Speed Pocket will be one large opening inside the blade compared to the smaller channel designs the defined the Speed and Freak Channels on the RBZ and Stage 2, respectively.

The other, more obvious change is in the graphics package. While the look and colors remain the same, CCM has gone with a primarily red stick that transitions to black at the top of the shaft. This differs from the white blade and shaft of both the RBZ and Stage 2 which really served to define the line and link the product to TaylorMade in terms of design.

The RBZ SuperFast hits shelves in August and will give CCM one of the most sought after products as the 2014-15 season is set to begin.